Audio Engineering & Music Production
Sound engineering courses and colleges are cropping up dime a dozen but since its inception and through the years the AEMP course has developed into being one of the best sound engineering and music production courses in India. Rooted firmly in the principle of learning by practice SACAC is now counted as one of the best sound engineering colleges in India.
Over the course of the last decade, digital audio has steeped in the workflow in modern-day studios and audio production. Sound engineering in India, coupled with audio production has climbed up the ladder of acceptance as a critical and crucial cog. The music producers and sound engineers of today are neither restricted to a traditional workspace anymore nor are they battling deficiencies of being outside the studio.
Even the traditional boundaries of the various roles in the food chain of an audio production are dissolving into being more open. It is in the students best interest to be well versed with not just the bare bone sound engineering technology but also understands the artist’s take on the matters to be a well rounded audio engineer and music producer, which is clearly on its way to become the norm in the music and audio industry. The process of inspiration to execution can now be completed with tools that are available in Digital audio Work Stations (DAW) running on laptops. Even with such a tight integration, one thing remains common and that is the need for a solid grounding in the fundamentals of the craft.
Advertising and PR Course
Advertising & Public Relations with focus on digital is one of the flagship programs at SACAC. As the advertising industry continues to grow leaps and bounds, the program at SACAC never ceases to evolve to accommodate everything trending and new.
Rooted in insights, the advertising course designed at SACAC prepares participants for today’s dynamic, digital world. The program nurtures creative mavericks and canny business managers in equal measure, bringing forth the individual consciousness and excellence that infuses all pedagogy at SACAC. This is what sets this course apart from all the advertising courses in India.
Our faculty plays a critical role in helping participants understand the nuances of advertising as well as the speed and agility of the digital and mobile medium. Having spent decades in the industry, our faculty members provide a nurturing environment for a holistic learning of advertising and its role in a fast-changing world where rules are increasingly being dictated by technology.
Armed with one of the best courses in advertising and public relations in India, our alumni leave SACAC ready to take communication challenges that the industry throws at them head-on.
Creative Documentary Filmmaking
Initiated in 2013, the Creative Documentary Course (CDC) is designed for participants from diverse backgrounds and is a first of its kind in India. Taught by some of the most eminent names in documentary filmmaking from within and outside the country, over two years our students undergo an intensive creative process of learning through consistent exposure to screenings, discussions, lectures and workshops. Individual mentoring and personal sessions with faculty at each stage are a vital aspect of the course.
Since 2017, CDC has been collaborating
with Goethe - Institut / Max Mueller Bhavan (a cultural organization,
active across the world, working in collaboration with local partners on
a wide spectrum of cultural, artistic and reflexive programs and
projects) and Thinking Film.
Thinking Film is committed to pedagogy,
non-fiction cinema, ideas around representation and relationships
contained within cinematic articulation. It values the interaction
between the ethics and aesthetics as an impetus for finding form, and
supports inquiries into diverse forms of image-making.
Student intake is kept low to facilitate individual attention.
CDC welcomes participants who are restlessly curious, keen to search,
question and work intensively to expand their perception and learn,
above all.
The course requires complete and full time commitment.
No prior knowledge of filmmaking is strictly necessary.
Participants apply with a film idea. (Details in the Admission Requirements section below)
We invite a range of explorations, some of which could include:
- The arts – dance, music, literature, theatre, the visual and aural arts, architecture and more.
- The indigenous and the vernacular within the arts.
- Socio-cultural ecologies of caste, class, religion, race, colour, power, and the creation and perpetuation of stereotypes.
- Belongings and migrations.
- History, true and false historical circumstance, and players in history.
- Law, justice.
- The environment with its histories and current predicaments.
- Gender, and many facets of sexuality, sexual orientation, sexual abuse.
- Birth, death, disease and healing.
- The politics of the family and of the nation.
- The micro and macro of the self and the context. The personal becoming political, and vice versa.
- The everyday and the unusual, the tangible and the intangible.
No thematic area has a privilege over the other, we welcome all concerns, all genuine enquiries.





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